Jinan logo design, as a special way of human visual contact, is not only ubiquitous in social activities and consumption activities, but also about the basic interests of the country, social groups and even individuals. More and more, it shows its extremely important common function. The environment of human activities requires guidance, instructions, clarifications, prompts, warnings or introductions, so that people can quickly become familiar with the environment, especially with the rapid development of modern society. Printing, photography, design and image transmission are playing a more and more important role. The development of non-verbal transmission has the competitive power to compete with verbal transmission. Now let's understand the process of Jinan logo design.
Investigation and analysis: Trademark and logo logo logo design is not only a combination of graphics or words, but also a standard visual symbol formulated for enterprises based on the composition, structure, industry category and operation concept of enterprises, and full consideration of the object and application environment of logo contacts. Before the design, we should first make a comprehensive and deepened understanding of the enterprise, including the operation strategy, market analysis, and the fundamental wishes of the highest guidance staff of the enterprise, which are the important basis for the logo design and development. The understanding of competitors is also an important step. The important role of Jinan logo design is to identify, which is to establish abundant control over the competitive environment.
Element excavation: Element excavation is to make further preparation for design and development work. According to the analysis of the survey results, the structure type and color orientation of the logo are extracted, the body and characteristics of the logo are listed, the relevant graphic elements are excavated, and the direction of logo design is found, so that the design work can be prescribed to the symptoms, rather than aimless combination of text and graphics.
Development: With a comprehensive understanding of the enterprise and adequate control of the design elements, we can stop the design and development work from different angles and directions. Through the designer's understanding of the logo, full play of imagination, and different ways of expression, the design elements must be integrated into the design. The logo must reach deep meaning, obvious features, appearance atmosphere, stable structure, color matching can be suitable for enterprises, and prevent it from becoming conventionalized or popular. Different Jinan logo design reflects different emphasis or appearance. After discussion, analysis or revision, we can find out the appropriate logo for enterprises.
Amendment: The design of Jinan logo affirmed in the proposal stage may not be perfect in detail. Through the revision of the standard drawing, size revision, black and white application and line application of the logo, the use of the logo will become more standard. At the same time, the characteristics and structure of the logo will not be lost when used in different environments, so as to achieve unified, orderly and standard dissemination.