在规划一个logo标志前我们常常会问客户一个问题:“你的是哪种配色计划?”我们想要的答案并不是他们个人对色彩的偏好,而是想知道他们想赋予这个标志什么样的个性以及经过色彩的挑选传递什么样的信息。由于关于一个品牌或企业的标志规划而言,色彩的挑选与调配是极其重要的一个要素。下面济南logo规划公司的小编就为我们分享一篇LOGO色彩调配的文章,我们必定要认真看哦!
  Before planning a logo logo, we often ask customers a question: "What color scheme do you prefer?" The answer we want is not their personal preference for color, but to know what personality they want to give the logo and what message they convey through color selection. As for the logo planning of a brand or enterprise, the selection and allocation of color is an extremely important element. Next, the editor of Jinan Logo Planning Company will share an article on LOGO color allocation for us. We must take it seriously.
  蓝色是为盛行的色彩——传递和平、安静、协调、信赖和信心,现在的标志规划师能运用216中色彩是幸运的,这里面有许多的蓝色可供挑选。能创造出优异的标志对一个规划师来说是高兴的,另一方面,如把蓝色用于事物或烹饪范畴,则是很糟糕的一件工作,由于地球上很少有蓝色的事物,它只会抑制人们的胃口。把它和冷色调放在一处,让人会有郁闷的感觉,把蓝色和中性色彩会认为是很好的问好色,可是要慎重橙色和蓝色,由于这两种色彩调配会产生效应,给人不稳定感。
  Blue is the most popular color - to convey peace, quiet, harmony, trust and confidence. Now logo planners are lucky to use 216 colors. There are many blue to choose from. Creating excellent logos is good for a planner. On the other hand, using blue for things or cooking is a terrible job. Because there are few blue things on earth, it only inhibits people's appetite. Put it in the same place as the cold tone, it will make people feel depressed. Blue and neutral colors will be considered as good greetings, but we should be careful about orange and blue, because the mixing of these two colors will produce effects and give people a sense of instability.
  米色是中性色,暗示着实用、保存和独立,它可能是让人感到无聊和平平,可是作为图形布景色来说是朴实的,正如褐色与绿色,蓝色与粉色相同。米色作为布景色是很棒的,它有助于大极限地读懂规划内容。
  Beige is a neutral color, implying practicality, preservation and independence. It may be boring and peaceful, but as a graphic setting, it is simple, just as brown and green, blue and pink are the same. Beige is great as a setting, and it helps to read the plan to the maximum extent possible.
  黑色被广泛地认为是悲痛、严肃和压抑的色彩,但在活跃方面它能被认为是经历丰厚和奥秘的色彩,把黑色作为主色调,通常要十分慎重的——假如你准备规划儿童书店,黑色就是坏的挑选,但假如是摄影棚或画廊,黑色可能是佳挑选,毕竟关于艺术家来说,黑色是有魅力的色彩。并且在体现奥秘的地方,都喜欢用黑色。
  Black is widely regarded as a sad, serious and oppressive color, but it can be considered as a rich and mysterious color in the active aspect. It is usually very prudent to take black as the main color. If you plan a children's bookstore, black is the worst choice. But if it is a studio or a gallery, black may be the best choice. After all, for an artist, black is the best choice. Black is the most attractive color. And where the mystery is embodied, black is preferred.
  褐色是另一种保存的色彩,体现稳定、朴素和舒适。和黑色相同,假如不能正确地运用,将会令人十分讨厌。成功的应用包括:褐色调配的照片,在有些场合,褐色还能表达健康的理想和家庭的户外活动。
  Brown is another preserved color, reflecting stability, simplicity and comfort. Like black, it would be very annoying if it was not used correctly. Successful applications include: brown-tone photographs, in some cases, Brown can also express healthy ideals and family outdoor activities.
  绿色要十分慎重地运用,由于对大大都人来说,他都产生一种强烈的感情,有活跃地也有消极的。在某些情况下,它是友爱的色彩,表明忠心和聪明。绿色通常用在财务范畴、卫生保健范畴,但在许多人内心深处,它常被比作成嫉妒、鄙俗。
  Green should be used very carefully, because for most people, he has a strong feeling, both active and negative. In some cases, it is a color of friendship, showing loyalty and intelligence. Green is usually used in financial and health care areas, but in many people's hearts, it is often compared to jealousy and vulgarity.
  灰色在大都情况下,有保存意味,它代表实用,悲伤、安全和可靠性。它也许是令人厌烦的色彩,代表方式古板、无生命力。把它作为布景是难以致信的,除非你想把暗淡和保存的思维传达你的顾客,你好挑选其它中性色做布景色,如浅褐色和白色。可是假如灰色适当用一种冷色谐和,如体现郁闷、懊丧也许会成功的。
  Grey, in most cases, means preservation. It represents utility, sadness, safety and reliability. It may be an annoying color, representing a stereotyped and lifeless way. It's unbelievable to use it as a setting. Unless you want to convey your dim and conservative thinking to your customers, you'd better choose other neutral colors for the setting, such as light brown and white. However, if gray is properly harmonized with a cool color, such as reflecting depression and frustration, it may succeed.
  对大大都人来说淡紫色是另一种能表达色彩情感的色彩,常常被运用在浪漫的故事里,思维怀旧场合,以及讲求优美的情况下,关于体现创造性、不平常性、与难记性方面,它也是常常运用。
  For most people, lavender is another color that can express color emotions. It is often used in romantic stories, in nostalgic occasions, and in beautiful situations. It is also often used in reflecting creativity, unusualness and memorability.
济南logo设计
  紫色是一种奥秘的色彩,象征皇权和灵性,关于非传统和创造性方面,它不仅是好的挑选,并且是仅有挑选。橙色是暖色调,橙色是暖色调,涵义热心、动态和奢华。假如你要体现艳丽而有目共睹,那么请运用橙色!作为一种杰出色调时,它可能影响你的顾客情感,因而好节省的运用,把它放在表面杰出位置就行了。并且必定记住要慎重地运用橙色和蓝色调配。
  Purple is a mysterious color that symbolizes imperial power and spirituality. In terms of non-traditional and creative aspects, it is not only a good choice, but also the only choice. Orange is warm, orange is warm, meaning enthusiastic, dynamic and luxurious. If you want to be gorgeous and visible, then use orange! As an excellent tune, it may affect your customer's emotions, so it's best to use it economically and put it in an outstanding position on the surface. And remember to use orange and blue carefully.
  赤色是热烈的色彩,表达热心和激情的意思。热与火,速度与热心,慷慨与激动,竞赛与进攻都可用赤色体现。它也许是影响的不安宁的色彩。但与褐色、蓝色浅紫色一同运用,就不太妙了。赤色所表达的气质象橙色、褐色、黄色相同,你会很容易表达出你的情感。
  Red is the most warm color, expressing enthusiasm and passion. Heat and fire, speed and enthusiasm, generosity and excitement, competition and attack can be reflected in red. It may be the restless color of influence. But with brown, blue and light purple, it's not so good. Red expresses the same temperament as orange, brown and yellow. You can easily express your feelings.
  阳光是黄色的,因而黄色表达乐观、高兴、理想主义和充满想象力,假如你下决心运用黄色,吧它作为布景能构成明暗不同的作用,是不错的挑选。
  Sunshine is yellow, so yellow expresses optimism, happiness, idealism and imagination. If you make up your mind to use yellow, it is a good choice to use it as a setting to make up different roles of light and shade.
  配色关于一个LOGO是极为重要的,合理的调配与挑选适合这个LOGO与企业的色彩,并使其契合行业的属性是作为LOGO规划师必须要考虑的重要方面。也是规划出一个优异LOGO的基本要求。
  Colour matching is very important for a LOGO. Reasonable allocation and selection of the most suitable colours for the LOGO and the enterprise, and making them fit the attributes of the industry is an important aspect that must be considered as a LOGO planner. It is also the basic requirement of planning an excellent LOGO.
  以上内容由济南logo设计厂家整理发布,更多相关资讯可以点击我们的官网进行咨询:http://www.facons.cn
  The above content is collated and published by Jinan logo designers. For more information, please click on our official website to consult: http://www.facons.cn.

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