一、设计手册结构体系
1. The structure system of the design manual
其一,概念的诠释。
First, the interpretation of the concept.
如CI概念、设计概念、设计系统的构成及内容说明。
Such as CI concept, design concept, design system composition and content description.
其二,基本设计项目的规定。
Secondly, the provisions of the basic design project.
主要包括各设计项目的概念说明和使用规范说明等。如企业标志的意义、定位、单色或色彩的表示规定、使用说明和注意事项,标志变化的开发目的和使用范围,具体禁止使用例子等。
It mainly includes the concept explanation and specification of each design project. Such as the meaning, positioning, monochromatic or color representation of the enterprise logo, the description of the use and the matters of attention, the development purpose and scope of the change, and the specific prohibition of the use of examples.
其三,应用设计项目的规定。
Third, the provisions of the application of the design project.
主要包括各设计项目的设计展开标准,使用规范和样式、施工要求和规范详图等。如事务用品类的用字体、色彩及制作工艺等。
It mainly includes the design of various design projects, the standard, the use of specifications and styles, construction requirements and detailed specifications. For example, the font, color and making process of the category.
二、设计手册编制形式
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Two. The form of the design manual
其一,将基本设计项目规定和应用设计项目规定,按一定的规律编制装订成一册,多采用活页形式,以便于增补。
First, the basic design items and the application design items should be compiled into a volume according to certain rules, and more loose leaf forms should be used to facilitate the addition.
其二,将基本设计项目规定和应用设计项目规定,分开编制,各自装订成册,多采用活页和目录形式。
Secondly, the basic design items and the application design items should be separately compiled, and each of them should be bound into books.
其三,根据企业不同机构(如分公司)或媒体的不同类别,将应用设计项目分册编制,以便使用。
Thirdly, according to different categories of enterprises (such as branch companies) or media, the application design project fascicle is compiled for use.
三、设计手册具体内容
Three. The specific content of the design manual
其一,引言部分。
First, the introduction part.
如领导致词,企业理念体系说明和形象概念阐述,导入CI的目的和背景,手册的使用方法和要求。
For example, the leader's speech, the explanation of enterprise concept system and the concept of image, the purpose and background of importing CI, the methods and requirements of manuals.
其二,基本设计项目及其组合系统部分。
Secondly, the basic design project and its combination system part.
如基本要素的表示法、变体设计等。
Such as the representation of basic elements, variant design, and so on.
其三,应用设计项目部分。
Third, the application of the design project part.
其四,主要设计划要素样本部分。
Fourth, we mainly set up the sample part of the planning elements.
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